
Mr Price Group is a South African multinational retail company that operates in several countries across the continent.
Mr Price Group is listed on the Johannesburg Stock Exchange (JSE) under the ticker symbol MRP.
The company's market capitalization is around R30 billion, making it one of the largest retailers in South Africa.
Mr Price Group has a strong track record of delivering consistent financial performance, with a dividend yield of around 5%.
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Business Performance
Mr Price Group has shown significant growth in sales across various categories. The company's apparel sales have been particularly impressive, with a 28% increase from 2021 to 2022, reaching $19.46 billion.
In contrast, the Home category has seen a relatively stable growth, with sales ranging from $5.76 billion to $6.68 billion from 2021 to 2025. The Telecoms segment has also experienced substantial growth, with sales increasing from $881 million in 2021 to $1.55 billion in 2025.
Here's a breakdown of the company's sales by category over the past five years:
Sales by Activity
Let's take a closer look at the sales performance of Mr Price Group Limited. Their sales by activity have been steadily increasing over the years.
Apparel sales have been the driving force behind the company's growth, reaching a staggering 31.52 billion in 2025. This is a significant increase from 15.23 billion in 2021, a 108% growth in just four years.
The Home segment has also seen steady growth, with sales reaching 6.68 billion in 2025. Although it has experienced some fluctuations, it has consistently remained one of the company's top-selling categories.
The Telecoms segment has experienced a significant surge in sales, with a 76% growth from 881 million in 2021 to 1.55 billion in 2025. This rapid growth is a testament to the company's ability to adapt to changing market trends.
Financial Services sales have been relatively stable, with a slight increase from 657 million in 2021 to 918 million in 2025. This consistency is a reflection of the company's focus on building a strong foundation in this area.
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Central Services sales have been more volatile, with a significant increase in 2022 to 218 million, followed by a decline in 2023 to 130 million, and then another decline in 2025 to 90 million.
Here's a summary of the sales by activity for Mr Price Group Limited:
Sales by Geography
Sales by Geography is a crucial aspect of Mr Price Group Limited's business performance. The company has a strong presence in South Africa, with sales increasing from 21.26B in 2021 to 38.16B in 2025.
The geographical breakdown of sales shows that South Africa remains the largest market for Mr Price Group Limited, accounting for the majority of its sales. In contrast, international sales have been relatively steady, ranging from 1.29B to 2.84B over the same period.
Here is a breakdown of the company's sales by geography over the past five years:
The company's sales in South Africa have been growing steadily, with an increase of 17.9B from 2021 to 2025.
Leadership and Governance
Mr Price Group has a strong leadership team in place, with Mark Blair serving as the Chief Executive Officer since 2018. He has been with the company for over 15 years, initially joining as a Director in 2006.
The company's Board of Directors is comprised of experienced individuals, with Nigel Payne serving as the Chairman since 2012. The Board has a diverse range of skills and expertise, with members having joined the company at various times between 2006 and 2023.
The company's leadership team is led by Mark Blair, who has been the Chief Executive Officer since 2018.
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Operations
Mr Price Group operates under a diverse range of divisions, with a total of 11 different brands as of June 2024.
The group's retail category split is predominantly apparel, with 79.7% of sales coming from this segment in 2025.
Mr Price Group has a significant presence in South Africa, with 92.2% of total sales generated in the country in 2025.
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The group operates over 2,900 stores across Africa, with 2,665 of those located in South Africa alone.
Mr Price Group's stores are spread across numerous African countries, including Namibia, Botswana, Eswatini, Lesotho, Zambia, Kenya, Mozambique, and Ghana.
Here's a breakdown of the group's store count by country:
The group has a strong online presence, with over 900 click and collect lockers operated in partnership with Pargo, a South African delivery company.
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Board of Directors Composition
The Board of Directors is responsible for overseeing the overall direction and strategy of the company. Mark Blair has been a Director/Board Member since 2006.
Mark Blair is also the Chief Executive Officer, a position he has held since 2018. He is 57 years old.
There are currently 8 members on the Board of Directors, including Nigel Payne, the Chairman, who has been in the role since 2012. He is 65 years old.
The Board of Directors has a mix of experienced and new members, with some having been on the board for over a decade. For example, Mark John Bowman has been a Director/Board Member since 2017, and Neill Abrams has been on the board since 2010.
Here is a list of the current members of the Board of Directors:
Investor Information
Mr Price Group can be listed on two exchanges: the Johannesburg Securities Exchange (JSE) and the Pink Sheets LLC (OTCPK). The JSE listing is under the ticker MRP.
You can invest in Mr Price Group's ordinary shares on the JSE, which is listed in South African Rand (ZAR). The company's primary security is also ordinary shares, listed in South Africa (ZA).
Here is a list of Mr Price Group's listings:
How to Buy Stocks
To buy stocks, you'll first need to find the share you want to buy, in this case, "MRP" on the Johannesburg Stock Exchange (JSE). This is the company you're interested in investing in.
To access the JSE, you'll need to select a forex broker that offers access to the exchange. Make sure to review the broker's trading conditions, fees, deposit and withdrawal methods, trading platform, customer support, regulation, and other components to ensure they align with your trading plan.
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You'll then need to open a live trading account with the broker by completing the online application form and providing the necessary documentation to verify the trading account. This will give you the green light to start making trades.
Once you've opened your account, you can start making your first share purchase through the broker. You can further build and diversify your portfolio by buying more shares.
Here are the steps to buy stocks in a nutshell:
- Find the share you want to buy (e.g. "MRP").
- Select a forex broker that offers access to the JSE.
- Review the broker's trading conditions and fees.
- Open a live trading account with the broker.
- Make your first share purchase through the broker.
- Build and diversify your portfolio by buying more shares.
Listings
As an investor, it's essential to understand the different listings associated with a company.
A ticker symbol is a unique code that identifies a company's stock on a particular exchange. For example, MRP is the ticker symbol for MRPL on the Johannesburg Securities Exchange (JSE).
The JSE is one of the major stock exchanges in the world, and it's located in South Africa. The Johannesburg Securities Exchange is where MRP has been listed since August 1994.
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There are also other exchanges where MRPL is listed, such as the Pink Sheets LLC in the United States. The Pink Sheets LLC is a quotation service for over-the-counter (OTC) securities.
Here's a breakdown of the listings for MRPL:
News and Updates
Mr Price Group has been making headlines with its impressive quarterly sales bump, crediting Easter and a timely winter season for the growth. This is a great example of how a well-timed seasonal sale can boost sales.
The company has also reported a strong second-half sales surge, with comparable store sales rising by 9.9% and retail sales up 5.1% to 16.9 billion rand. This is a significant improvement from the previous year.
Mr Price's CEO, Mark Blair, has attributed the success to strong comparable sales and improved profit margins across all segments during the second half of the year. The company's gross profit margin expanded by 80 basis points to 40.5%.
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A final dividend of 593.50 cents was announced, representing a substantial 12.7% increase from the previous year. This generous dividend payout reflects the company's strong financial position and its confidence in future profitability.
Here are the key highlights from Mr Price Group's recent developments:
The company has also made some significant changes, including the retirement of Stewart Cohen as Honorary Chairman on August 27. This marks a new chapter for the company and its leadership team.
Mr Price Group's commitment to rewarding its shareholders is evident in its dividend payout, which demonstrates the company's confidence in its future profitability.
Industry and Market
The Mr Price Group operates in the retail industry, with a focus on clothing and home goods. They have a strong presence in South Africa and other African countries.
Their business model is built around offering affordable, fashionable clothing and home products, which appeals to a wide range of customers. Mr Price Group's ability to provide high-quality products at competitive prices has been a key factor in their success.
In terms of market share, the group's clothing division holds a significant position in South Africa, with a market share of around 10%.
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Corporate Social Responsibility
Mr Price Group operates the Mr Price Foundation, a nonprofit organization founded in 2005 that focuses on improving youth unemployment and education quality.
The Foundation's efforts have contributed to the group's commitment to sustainability, with 47 million products containing sustainable materials as of June 2025.
Mr Price Group has also made significant strides in reducing plastic waste, removing 45 million plastic shopping bags from circulation.
The group is a signatory of the Retail-CTFL Master Plan 2030 of South Africa, which it played a major role in developing.
Mr Price Group participates in membership organizations such as the Ethical Trading Initiative (ETI) and the Forestry Stewardship Council (FSC), demonstrating its dedication to responsible business practices.
The group partners with economic empowerment projects like The Clothing Bank and The Clothing Box, focused on prolonging product usage and reducing excess merchandise in South Africa.
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Apparel & Accessories
In the Apparel & Accessories industry, some interesting events have taken place recently. Mr. Price Group Limited Approves the Election of Members of the Social, Ethics, Transformation & Sustainability Committee on August 28.
Mr. Price retailer credits Easter and a timely winter season for a quarterly sales bump on July 23. This highlights the importance of seasonal sales in the industry.
The company, Mr. Price, has experienced a sales increase due to these factors.
Financial Analysis
Mr Price Group's financials are a mixed bag. The company's market capitalization has fluctuated between 2.43B and 52.82B over the years.
Looking at the valuation metrics, the P/E ratio for 2026 is 13.3x, while it's expected to decrease to 11.7x in 2027.
The enterprise value of Mr Price Group has also varied, ranging from 2.6B to 56.52B. This is likely due to changes in the market capitalization and other factors.
Here's a breakdown of the company's valuation metrics over the years:
The free-float of Mr Price Group's shares is a high 95.72%, which is great news for investors. This means that a large portion of the company's shares are publicly traded, making it easier for investors to buy and sell.
Valuation
Valuation is a crucial aspect of financial analysis, and it's essential to understand the different metrics used to evaluate a company's worth.
The capitalization of a company is a key indicator of its market value, and Mr. Price Group Limited's capitalization has fluctuated between 52.82B and 2.27B over time.
Here are some key capitalization figures for Mr. Price Group Limited:
A company's P/E ratio can also provide valuable insights into its valuation. Mr. Price Group Limited's P/E ratio has been estimated to be around 13.3x in 2026 and 11.7x in 2027.
Enterprise value is another important metric that helps investors understand a company's total value, including debt and equity. Mr. Price Group Limited's enterprise value has ranged from 56.52B to 2.43B over time.
Here are some key enterprise value figures for Mr. Price Group Limited:
A company's free-float is also an essential factor in valuation, as it represents the percentage of outstanding shares available for trading. Mr. Price Group Limited's free-float is estimated to be around 95.72%.
The yield of a company's stock can also provide insights into its valuation. Mr. Price Group Limited's yield has been estimated to be around 4.89% in 2026 and 5.5% in 2027.
By examining these valuation metrics, investors can gain a better understanding of Mr. Price Group Limited's financial health and make more informed investment decisions.
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Analysts' Consensus
Analysts' Consensus is a crucial factor in financial analysis, as it helps investors make informed decisions about a company's stock. Analysts' Consensus is the average recommendation or rating given by a group of analysts covering a particular stock.
A Consensus Recommendation of 2.5 or higher indicates a buy recommendation, while a rating below 2.5 suggests a sell or hold recommendation. This is based on the average rating given by analysts.
The Consensus Estimate is also an important factor, as it represents the expected earnings per share (EPS) of a company over a specific period. Analysts' Consensus Estimates are often used as a benchmark for investors to gauge a company's financial performance.
A Consensus Estimate that is higher than the previous estimate suggests that analysts are becoming more optimistic about a company's financial prospects. Conversely, a lower Consensus Estimate may indicate that analysts are becoming more pessimistic.
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Frequently Asked Questions
Which stores are part of the Mr. Price Group?
The Mr. Price Group consists of Mr Price Home, Mr Price Sport, Mr Price Kids, and Mr Price Mobile, with a total of 476 stores across South Africa. These stores offer a wide range of products and services, including home goods, sports equipment, kids' clothing, and mobile devices.
What is the purpose of Mr. Price Group?
The purpose of Mr. Price Group is to provide customers with superior value through a wide range of offerings. Founded in 1985, the group aims to cater to diverse customer segments through its nine divisions.
What group does Studio 88 belong to?
Studio 88 is a part of the Mr Price Group, a leading South African retailer. This affiliation enables Studio 88 to leverage the group's expertise and resources.
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