Proximus Group Business and Operations

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Proximus Group is a leading telecommunications company in Belgium, operating as a major player in the market since its founding in 1994. It's a subsidiary of the Belgian company Belgacom Group.

The company offers a wide range of services, including mobile and fixed telephony, internet, and TV. Proximus Group also provides business solutions, such as data center services and cloud computing.

Proximus Group has a strong presence in Belgium, with over 2 million customers and a network that covers the entire country. Its mobile network is one of the most reliable and extensive in Belgium.

Take a look at this: National Bank of Belgium

History

The Proximus Group has a rich history dating back to 1994, when the Belgian government privatized the state-owned telecommunications company PTT.

The company's roots, however, go back to 1830 when the first postal service was established in Belgium.

In 2001, the company was renamed Belgacom Group, reflecting its expanded scope beyond traditional telecommunications services.

About Group

Proximus Group was previously known as Belgacom Group, a name that has been phased out over time.

The company has strong ties to the Belgian government, which has historically been its primary owner.

Belgium's largest telecommunications company, Proximus Group offers digital services and communication solutions to both personal and business customers.

These services cater to customers within and beyond the Belgian markets.

Curious to learn more? Check out: Get to Know Your Customers Day 2024

Bye Bye Belgacom Hello

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Proximus was born in 2014, when Dominique Leroy was appointed as the new CEO and chairwoman of the executive committee of the Proximus Group for a period of 6 years.

Leroy focused on enhancing the company's offerings and prioritized growth through her Fit for Growth strategy. This marked a significant shift in the company's direction.

The Belgacom brand name was phased out gradually, starting in the autumn of 2014, with Proximus becoming the new commercial name for all fixed, mobile, and IT products.

In April 2015, shareholders approved changing the company name from Belgacom to Proximus, effective June 22.

Proximus invested heavily in innovation, establishing a unique Smart Mobility company named Be-Mobile in 2016.

The company also introduced new all-inclusive products: Tuttimus for residential customers and Bizz All-in for small businesses.

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Business Overview

The Proximus Group is a telecommunications and information technology services provider with a presence in various countries. The group has a significant number of employees, with 10,135 people working for Proximus SA.

Credit: youtube.com, Proximus - Luxembourg - Living and Working in the Greater Region

Proximus Opal SA, a subsidiary of the group, was founded on November 12, 2003, and is headquartered in Schaarbeek, Belgium. It provides telecommunications and information technology services.

The group's services include consulting, integration, management, and outsourcing, as well as tailor-made connectivity and datacenter solutions. These solutions include fixed and mobile telephony, internet, networking, and cloud computing.

Here are some key companies within the Proximus Group:

Employment Numbers

In the business world, employment numbers can give us a good idea of a company's size and scope. 8,027 people are employed at Proximus.

Proximus is a significant employer in its industry, with a substantial workforce.

Having a large workforce can provide economies of scale, allowing companies to negotiate better deals with suppliers and access a wider talent pool.

Curious to learn more? Check out: Distributed Workforce Business Resilience

Industry

The industry is a key aspect of the business overview. The company operates in a highly competitive market with numerous established players, including ABC Inc. and DEF Corp.

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The industry is projected to grow at a rate of 10% annually, driven by increasing demand for innovative products and services. This growth is expected to continue over the next 5 years.

The company's products are designed to meet the evolving needs of customers, who are increasingly looking for sustainable and eco-friendly options. A recent survey found that 70% of customers prioritize environmentally friendly products when making purchasing decisions.

The industry is characterized by a high level of innovation, with companies constantly developing new technologies and products to stay ahead of the competition. This has led to significant investments in research and development, with companies allocating 15% of their budgets to R&D.

The company's products are priced competitively, with an average price point of $50. This is lower than the industry average of $75, making the company's products more accessible to a wider customer base.

Competitors and Alternates

In the competitive world of telecommunications, Proximus Group faces stiff competition from several major players. MTN, the number one competitor, is a public company based in South Africa with a total funding of $7.05M.

Credit: youtube.com, Understanding the Distinction Between Competitors and Competing Alternatives (And Why It Matters)

One of the key differences between Proximus Group and its competitors is their business model. While Proximus Group offers a range of services including telephony, internet, and television, MTN focuses primarily on mobile network services.

According to the Tracxn Score, a measure of a company's overall performance, MTN ranks highest with an 81/100 score, followed closely by AT&T with a score of 79/100.

Here's a list of the top 10 competitors and alternates to Proximus Group, ranked by their Tracxn Score:

It's worth noting that while Proximus Group faces stiff competition from these major players, it has a strong presence in the market and a loyal customer base.

Digital Transformation

Proximus Group is undergoing a significant digital transformation, driven by its adoption of Red Hat technologies. The service provider has created its new Telco Cloud NFV solution using Red Hat OpenStack Platform, Red Hat OpenShift, and Red Hat Ceph Storage.

Proximus has successfully migrated many critical services to its Telco Cloud, including voice, VoIP, its telephone network database, and its authorization database for call setup. The service provider now runs more than 200 microservices on Red Hat OpenShift.

By containerizing its applications, Proximus has become more agile and flexible, with its applications becoming more cloud-native. The company plans to continue migrating applications and services, such as its television services, to Red Hat OpenShift.

TV Everywhere and the First 4G Network

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In 2010, Belgacom Group completed the full integration of its subsidiaries, forming a single legal entity.

This marked a significant milestone in the company's history, enabling it to streamline its operations and focus on innovation.

In 2011, Belgacom introduced Belgacom TV Everywhere, allowing customers to access TV content across various devices, including TVs, PCs, tablets, and smartphones, through Wi-Fi and 3G connectivity.

This innovative service expanded the reach of Belgacom's entertainment platform, providing customers with greater flexibility and convenience.

Belgacom also established an exclusive partnership with Deezer to enhance its content library with music streaming services that year.

Deezer's vast music library and user-friendly interface made it an excellent addition to Belgacom's offerings.

In 2012, Proximus inaugurated Belgium's first 4G network, marking a major breakthrough in mobile technology.

This new network enabled faster data speeds and improved connectivity for Proximus customers, paving the way for future innovations.

Belgacom introduced Internet Everywhere, an integrated solution catering to both home and mobile internet needs, that same year.

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This solution provided customers with a seamless online experience, whether at home or on the go.

The company also acquired The Phone House chain of stores in 2012, expanding its retail presence and offerings.

This acquisition allowed Belgacom to offer customers a wider range of products and services, both online and in-store.

The Digital Shift

Proximus, a service provider, has made significant strides in digital transformation by migrating its critical services to a Telco Cloud NFV solution using Red Hat technology. They've replaced their custom, bare-metal server environment with a flexible and scalable foundation.

This shift has allowed Proximus to optimize IT operations for both traditional and cloud-native applications, simplifying delivery through automation and self-service capabilities. The company now runs more than 200 microservices on Red Hat OpenShift.

Proximus has seen significant benefits from this transformation, including improved agility and flexibility. As they continue to evolve to a more cloud-native way of working, their applications become more flexible, and they become more agile. By containerizing more applications, they're able to expose services such as billing, ordering, and repairs through APIs.

On a similar theme: Digital Transformation Banking

Credit: youtube.com, The Shift From Digital Transformation to Digital Evolution with Jill Roberson

The service provider is now considering adopting Microsoft Azure Red Hat OpenShift, a high-availability managed solution, to support its future move to a hybrid cloud environment. This will enable Proximus to continue its transformation journey with confidence.

Proximus has also focused on improving its developer experience with more responsive provisioning and infrastructure management. They've used container technology to host microservices and looked to Red Hat for a complete orchestration solution.

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CTO Identity

As we navigate the complex landscape of digital transformation, it's essential to understand the key players driving this change. Geert Standaert is the CTO of Proximus.

Their role is crucial in shaping the company's digital strategy and ensuring its successful implementation.

Brands and Services

Proximus Group operates several brands and services, each catering to specific needs.

Proximus is the main brand, offering a wide range of telecommunications services, including mobile, fixed, and TV.

B2B Solutions provides services specifically for businesses, including IT services, cloud solutions, and cybersecurity.

Proximus TV offers a range of TV channels and on-demand content, with options for streaming and recording.

Main Brands and Activities

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L'Oréal is a leading beauty and personal care company with a diverse portfolio of brands.

Their brands include Maybelline, Garnier, and Lancôme, among others.

Maybelline is a popular cosmetics brand known for its affordable prices and wide range of products.

Their products are widely available in stores and online.

Garnier is a well-known hair care brand that offers a variety of products for different hair types.

Their products are often recommended by hair professionals.

Lancôme is a high-end beauty brand that offers a range of skincare and makeup products.

Their products are often associated with luxury and high-quality ingredients.

Lancôme's skincare products are often formulated with advanced technology and ingredients.

Their products are designed to address specific skin concerns such as aging and acne.

Maybelline's makeup products are known for their affordability and wide range of shades.

Their products are often used by makeup artists and beauty influencers.

Mobile Vikings

Mobile Vikings was acquired by Proximus in June 2021. The acquisition included the Jim Mobile brand, which was approved by the Belgian competition authority.

Media House (PMH)

Credit: youtube.com, Delnaaz Irani | Brand Promotion | PMH

Proximus Media House (PmH) is the Proximus Group's partner for editing and broadcasting live productions and media activities on every platform.

PmH fully manages the digital channels Pickx, Pickx+, Pickx+ Sports, and Pickx Live.

Connectimmo

Connectimmo is the real estate arm of the Proximus Group. It manages the commercial, financial, legal, and technical aspects of the Proximus Group's real estate portfolio. This portfolio comprises more than 1000 buildings and sites.

Ads & Data

Ads & Data is a collaboration between Proximus/Skynet, Pebble Media, Telenet/SBS, and Mediahuis.

This partnership brings together four major players in the industry to share data and improve advertising.

The collaboration aims to create a more efficient and effective advertising market.

By working together, these companies can pool their resources and expertise to create a more robust and accurate data set.

This, in turn, can help advertisers reach their target audience more effectively and make their advertising dollars go further.

The collaboration is a win-win for both advertisers and consumers.

For more insights, see: Retained Cash Flow / Net Debt

Communicate

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Communicate with your brand by reaching out to the right people. You can contact sales, customer service, or training teams for specific needs.

To connect with your audience, utilize social media platforms. Our company also has a presence on these platforms.

Want to learn more about our company? Check out our website's "Our company" section. This is where you'll find an overview of how we work and our values.

Customer success stories are a great way to see the impact of our services. You can find these stories in the "Customer success stories" section of our website.

For media inquiries, analyst relations are the right contact. They can be found in the "Analyst relations" section of our website.

Stay up-to-date with the latest news and updates from our company in the "Newsroom" section.

For your interest: Etsy Success Stories

Investments and Partnerships

Proximus Group has been actively investing in and acquiring companies to expand its reach and services. One notable acquisition is Route Mobile, a company founded in 2004 in Mumbai, India, which was acquired by Proximus Group in July 2023.

Credit: youtube.com, The Proximus Group

In addition to acquisitions, Proximus Group has also made strategic investments in various companies. For example, it invested in itsme, a company founded in 2017 in Brussels, Belgium, in July 2021.

Tessares, a company founded in 2015 in Louvain la Neuve, Belgium, is another company that Proximus Group invested in, also in July 2021.

Here's a summary of Proximus Group's investments and acquisitions:

Governance and Leadership

The Proximus Group is led by a strong Executive Committee, headed by Stijn Bijnens, who serves as the Chief Executive Officer (CEO) since August 31, 2025.

Stijn Bijnens is 56 years old and has been at the helm of the company for several years. Mark Reid, the Director of Finance and Chief Financial Officer (CFO), has been with the company since April 30, 2021, at the age of 53. Antonietta Mastroianni, the Chief Technology/Science/R&D Officer, is 51 years old and joined the company on March 31, 2021.

Here's a brief overview of the Executive Committee:

Structure

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The Proximus Group has a clear structure in place, with nine separate units working together to achieve their goals. These units include the CEO's department, Consumer Market, Enterprise Market, Corporate Affairs, Network & Wholesale, Customer Operations, Human Capital, Digital & IT, and Finance.

The Group is led by a strong Executive Committee, which oversees the company's strategy and direction. As of 2023, the Executive Committee consists of five members.

Here's a brief overview of the Executive Committee members:

Each member brings their unique skills and experience to the table, ensuring that the company is well-equipped to tackle the challenges of the future.

Board of Directors Composition

The Board of Directors at Proximus SA is composed of 8 members, with Stefaan De Clerck serving as the Chairman, a role he has held since 2013.

Stefaan De Clerck is 73 years old and has been in the position since September 19, 2013. Catherine Vandenborre, a Director/Board Member, is 54 years old and has been part of the board since December 31, 2013.

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Here's a breakdown of the Board of Directors composition:

The Board of Directors also has a significant stake in the company, with Route Mobile Limited holding 74.86% of the equities, making it the largest shareholder.

Where Is Based?

Proximus is based in Bruxelles Schaarbeek, Brussels Capital.

Understanding the physical location of a company's headquarters can provide valuable insight into its governance and leadership structure.

Proximus is a major telecommunications company, and its base in Brussels Capital suggests a strong connection to the region's business and economic landscape.

The city of Brussels offers a unique blend of international influence and local culture, which can shape a company's values and priorities.

Proximus's base in Bruxelles Schaarbeek is a physical representation of its commitment to the local community and the broader European region.

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Financial Data

Proximus Group has reported steady revenue growth over the years, with a total revenue before non-recurring items of 6,048 million euros in 2023.

Credit: youtube.com, MyProximus for finance & accountancy managers

The company's financial performance has been consistent, with a total revenue before non-recurring items ranging from 5,812 million euros in 2017 to 6,048 million euros in 2023.

In 2012, Proximus Group's total revenue before non-recurring items was 6,462 million euros.

Here's a breakdown of the company's total revenue before non-recurring items from 2012 to 2023:

The company's net income has been less consistent, ranging from 712 million euros in 2012 to 357 million euros in 2023.

The Proximus annual revenue was $6.5 billion in 2025, which is significantly higher than the company's revenue in 2023.

Investors and Analysts

Proximus Group has a solid backing from its investors, with 4 institutional investors on board.

European Investment Bank, Expon Capital, and European Union are among the notable investors.

The company has raised funding over 30 rounds, with its first funding round taking place in 2014.

Its latest funding round was a Post IPO round on November 14, 2023, with an undisclosed amount.

Here are the institutional investors of Proximus Group:

  1. European Investment Bank
  2. Expon Capital
  3. European Union

Carraun is also listed as an investor in the latest funding round.

Funding and Investors

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Proximus Group has a significant history of funding, with over 30 rounds of investment. Its first funding round was in 2014.

The company's latest funding round was a Post IPO round on November 14, 2023, for an undisclosed amount. Only one investor participated in this round, which included the European Investment Bank, Expon Capital, and the European Union.

Proximus Group has 4 institutional investors, including the European Investment Bank, Expon Capital, and the European Union. These investors have provided crucial support to the company's growth.

Here are the details of Proximus Group's latest funding round:

The Government of Belgium is the largest shareholder of Proximus SA, holding 53.51% of the company's equities. This significant stake gives the government considerable influence over the company's operations.

Analysts' Consensus

Analysts' consensus is a crucial metric for investors to consider when making decisions.

Investors often rely on the opinions of multiple analysts to get a well-rounded view of a company's prospects. According to a recent study, 72% of investors use analyst recommendations to inform their investment decisions.

Analysts' consensus can be a valuable tool for investors looking to identify potential winners and losers in the market. By considering the collective opinion of multiple analysts, investors can gain a better understanding of a company's growth prospects and potential risks.

Intriguing read: Upside Potential Ratio

Reports and Data

Credit: youtube.com, Proximus MyAnalytics (EN)

Proximus Group's financial performance has been steadily declining over the years, with a significant drop in net income from €712 million in 2012 to €357 million in 2023.

The company's total revenue before non-recurring items has also been decreasing, from €6,462 million in 2012 to €6,048 million in 2023.

Here is a breakdown of Proximus Group's financial data over the years:

SIC Code Definition

The SIC code is a crucial identifier used in various business and financial contexts.

Proximus, for instance, has a SIC code of 481 and 48.

The SIC code helps categorize businesses for statistical purposes and tax returns.

In the case of Proximus, its SIC codes indicate its involvement in telecommunications services.

SIC codes are essential for understanding a company's industry and operations.

Proximus' SIC codes of 481 and 48 are specific to the telecommunications sector.

Reports are a crucial part of data analysis, and there are several types that can help you gain insights into your data.

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A common type of report is a dashboard report, which provides an overview of key metrics and performance indicators.

These reports are often used to track progress and identify areas for improvement.

Dashboards can be customized to display specific data and metrics, making them a valuable tool for businesses and organizations.

Data visualization reports are another type of report that can help you understand complex data.

These reports use charts, graphs, and other visual elements to communicate information and tell a story with your data.

Reports can be generated using various tools and software, including spreadsheet programs and specialized reporting tools.

Spreadsheets like Google Sheets and Microsoft Excel are popular choices for creating reports, offering a range of formatting options and formulas.

Acquisitions and Mergers

Proximus Group has been actively involved in strategic investments and acquisitions to expand its presence in the market.

In July 2023, the company made a significant acquisition by purchasing Route Mobile, a company founded in 2004 and based in Mumbai, India.

Credit: youtube.com, Mergers & Acquisitions · Kenneth Stack · President · Proximus

This acquisition is a testament to Proximus Group's commitment to growth and expansion.

Here's a look at some of Proximus Group's notable acquisitions and investments:

Proximus Group's acquisition of Route Mobile in 2023 marked a significant milestone in the company's history.

Frequently Asked Questions

Is Proximus a good company?

Proximus has a 4-star rating based on 668 employee reviews, indicating a generally positive work environment. Employees seem to be satisfied with their experience at Proximus, but read reviews to learn more about their experiences.

Is Proximus part of Vodafone?

No, Proximus is not part of Vodafone, as Vodafone sold its 25% stake to Belgacom in 2006. However, Proximus has a complex ownership structure, with over 50% state ownership.

Robin Little

Senior Writer

Robin Little is a seasoned writer with a keen eye for detail and a passion for storytelling. With a strong background in research and analysis, Robin has honed their craft to deliver engaging and informative content on a wide range of topics. Their expertise in the realm of financial markets has earned them a reputation as a trusted voice in the industry.

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