
Guittard Chocolate Company has been a pioneer in the chocolate industry for over 160 years, with a rich history that dates back to 1868. The company was founded by Charles Guittard, a French immigrant who settled in San Francisco and developed a passion for chocolate.
Guittard Chocolate Company is known for its commitment to quality and craftsmanship, with a focus on producing high-quality chocolates that are made with the finest ingredients. Their chocolates are crafted with care and attention to detail, resulting in a rich and complex flavor profile.
The company's dedication to quality is reflected in their use of high-quality cocoa beans, which are carefully selected and roasted to bring out the unique flavors and aromas of each variety. Guittard Chocolate Company's attention to detail and commitment to quality have earned them a loyal following among chocolate enthusiasts.
Products and Manufacturing
Guittard Chocolate Company produces a variety of products, including cocoa, chocolate syrup, milk chocolate balls and eggs, baking chips, mints, and mint wafers.
The company has a significant presence in the food industry, with 85% of its clients being professionals in this sector.
Guittard's clients include well-known brands such as See's Candies, Rocky Mountain Chocolate, and Kellogg's, as well as pastry chefs and amateur bakers.
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Products

Guittard Chocolate Company produces a variety of products, including cocoa, chocolate syrup, milk chocolate balls and eggs, baking chips, mints, and mint wafers.
The company's product line is diverse, catering to both food industry professionals and pastry chefs.
85% of Guittard's clients are food industry professionals, while 15% are pastry chefs.
Their customers are well-known brands, such as See's Candies, Rocky Mountain Chocolate, and Kellogg's.
Guittard also sells to other notable customers, including Baskin-Robbins, Recchiuti Confections, Garrison Confections, Williams Sonoma, and Nation's Giant Hamburgers.
They've even developed chocolate bars specifically designed for amateur bakers.
Here's a list of some of the notable companies that Guittard sells to:
- See's Candies
- Rocky Mountain Chocolate
- Kellogg's
- Baskin-Robbins
- Recchiuti Confections
- Garrison Confections
- Williams Sonoma
- Nation's Giant Hamburgers
Works with 5–10 Origins for Single-Origin Chocolate
Guittard chocolate works with 5-10 origins for their single origin chocolate, including Hawaii.
Their business is divided into commercial and retail segments. Ninety percent of Guittard’s business is derived from sales of commercial products to different segments of the chocolate trade.
Guittard's single origin chocolate bars are made from their own Hawaiian-grown cacao. The 55% cacao Hawaiian bar with cocoa nibs is a notable example of their single origin chocolate.
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Challenges and Updates
Guittard Chocolate Company has faced some challenges over the years. The company was forced to close its factory in the 1990s due to financial difficulties.
However, the company was able to recover and has since made significant updates to its operations. Guittard Chocolate Company has implemented sustainable practices in its cocoa sourcing, such as sourcing cocoa beans from certified sustainable farms.
The company's commitment to quality and innovation has also led to the development of new products, including the introduction of new flavors and packaging options.
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Updates
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Tariffs Bitter Chocolate Maker

Tariffs have been a bitter pill for some chocolate makers. The US imposed a 25% tariff on imported chocolate and chocolate products from Europe in 2018, which increased the cost of ingredients and production for many American chocolatiers.
The tariffs have led to a significant increase in the cost of cocoa beans, the main ingredient in chocolate. Cocoa bean prices rose by 20% in 2018 alone.
Some chocolate makers have responded to the tariffs by switching to domestic cocoa beans. However, this change has its own challenges, as American-grown cocoa beans are often of lower quality and more expensive than their European counterparts.
The tariffs have also led to a decrease in the variety of chocolate products available to consumers. Many small-batch chocolate makers have been forced to simplify their product lines or raise their prices due to the increased costs.
The impact of the tariffs has been particularly harsh on small-batch chocolate makers, who often rely on imported ingredients and have limited resources to absorb the increased costs.
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Frequently Asked Questions
Does See's Candy use Guittard chocolate?
Yes, See's Candy uses Guittard chocolate, sourced from the nearby Guittard Chocolate Company in California.
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