
Roberto Cavalli is a luxury fashion brand that has been a staple in the industry for decades. Founded in 1972 by Roberto Cavalli in Florence, Italy, the company has a rich history of creating high-end clothing, accessories, and home decor items.
Roberto Cavalli's early success was largely due to his innovative use of prints, which became a hallmark of the brand. His iconic "tiger print" design, first introduced in the 1970s, is still a beloved motif today.
The company's products are known for their opulence and attention to detail, making them a favorite among celebrities and fashion enthusiasts.
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Product and Services
Roberto Cavalli offers a wide range of products and services, including clothing and accessories for both men and women.
The brand's historic collection features evening gowns, while the new era introduced daywear clothing and accessories like shoes, handbags, leather goods, and jewelry.
Roberto Cavalli has several lines, including Just Cavalli, which was launched in 1998 and is developed and distributed by licensing company OTB since 2011.
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The brand also offers a Junior line, produced in-house for boys and girls aged 0-16 years.
Here are some of the product lines offered by Roberto Cavalli:
- Roberto Cavalli
- Just Cavalli
- Class Cavalli
- Roberto Cavalli Junior
- Roberto Cavalli Home
Roberto Cavalli Home is a collection of interior products, officially launched in 2012 at the Salone del Mobile di Milano trade fair.
Business Operations
Roberto Cavalli has a strong retail presence with a network of 59 direct stores and 29 franchisee stores across the globe.
The company's distribution strategy has allowed it to expand its reach, with products available in over 300 wholesale retail stores.
Roberto Cavalli's first mono-branded boutique opened in Venice in 1996, marking the beginning of its retail expansion.
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Expansion
Roberto Cavalli's expansion into the global market began in 1994 with its iconic tiger and wildlife motifs applied to jeans, printed clothing, and long gowns.
The brand pioneered the introduction of sand-blasted denim and was the first to showcase Lycra stretch jeans, setting a new standard in the industry.
New clothing lines, including Just Cavalli, Angels & Devils (later renamed Roberto Cavalli Junior), and Class Cavalli, were launched on the market, catering to a wider range of customers.
The first Roberto Cavalli mono-brand boutique opened in Venice in 1996, marking a significant milestone in the brand's retail expansion.
By the end of 2001, the brand was distributed in over 30 countries, including the United States, Asian, and Russian markets.
The Marcolin group started developing and distributing Roberto Cavalli and Just Cavalli sunglasses and optical frames in 1998, further expanding the brand's product offerings.
In 2002, the company collaborated with Sector to design six Cavalli watch lines, generating €3.9 million in revenue.
The Just Cavalli Club opened in Milan the same year, offering customers a unique shopping experience.
In 2007, Roberto Cavalli became the first Italian fashion brand to create a limited collection for the fast-fashion retailer H&M.
The brand's 40th anniversary celebration in 2010 featured a runway collection in Paris, showcasing its dresses.
New licensing agreements were signed with Renzo Rosso's OTB Group for Just Cavalli and Coty Inc. for Roberto Cavalli and Just Cavalli perfumes.
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Employment Count

Let's take a closer look at the employment count of some fashion brands. 465 people are employed at Roberto Cavalli. I've worked with a few teams that size, and it's amazing how much work can get done with that many hands on deck.
About Roberto Cavalli
Roberto Cavalli was a renowned Italian fashion designer. He founded the eponymous fashion house in 1972.
Born in 1940 in Florence, Italy, Cavalli was known for his bold and eclectic style. His designs often featured animal prints, lace, and other luxurious fabrics.
Cavalli's early career was marked by his work in the 1960s as a fashion illustrator.
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Founding
Roberto Cavalli's debut collection in Paris in 1970 showcased leather patchwork designs, created with the collaboration of Mario Valentino.
This marked the beginning of his successful career in fashion. His designs were a hit, attracting many international fashion labels.
In 1972, Roberto Cavalli presented patchwork designs applied to jeans in the first Roberto Cavalli Women's Runway Collection Show at Palazzo Pitti in Florence.
This event was a prêt-à-porter show at the time, a format that was still relatively new to the fashion world. His work was well-received by the industry, earning him recognition and respect.
His work attracted many international fashion labels, including Hermès, Pierre Cardin, Krizia and Emilio Pucci.
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Roberto Cavalli
Roberto Cavalli was born on November 15, 1940, in Florence, Italy. He was known for his bold and daring approach to fashion.
Cavalli's fashion career began in the 1960s, when he started working as a window dresser for a local department store. He quickly moved on to become a designer for the Italian fashion house Emilio Pucci.
Cavalli's eponymous fashion house was founded in 1972, and it quickly gained a reputation for its glamorous and provocative designs. His fashion shows were always highly anticipated events.
The Roberto Cavalli brand is known for its use of exotic prints, such as leopard and snake skin, which have become a signature element of the brand's style.
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Research Containing
Research containing Roberto Cavalli is a notable aspect of the company's presence in various studies. CB Insights Intelligence Analysts have mentioned Roberto Cavalli in 1 CB Insights research brief, most recently on Apr 26, 2023.
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Frequently Asked Questions
What happened to the Roberto Cavalli brand?
The Roberto Cavalli brand was acquired out of bankruptcy in 2019 by Damac Group, a conglomerate led by Hussain Sajwani. This strategic move marked a significant partnership between the luxury fashion brand and the property tycoon's business empire.
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