Karmarama was founded in 2007 by Ben Langdon, Ben Walker, and Dave Buonaguidi. The agency quickly gained recognition for its innovative approach to advertising.
Karmarama's early success can be attributed to its focus on digital marketing and its ability to adapt to the ever-changing digital landscape. This forward-thinking approach allowed the agency to expand its services and attract a diverse range of clients.
In 2014, Karmarama was acquired by WPP, one of the world's largest advertising holding companies. This acquisition provided Karmarama with the resources and expertise needed to continue growing and innovating.
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Awards
Karmarama was named Agency of the Year 2011 by Marketing Week magazine.
The agency's hard work and dedication paid off in 2014, when it was named the top Independent Agency by The Drum magazine.
Coming in 22nd out of thousands of businesses, Karmarama was also the highest ranked agency in The Sunday Times Top 100 Places to Work in 2015.
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Financial Performance
Karmarama's financial performance is quite impressive. The agency's annual revenue was $63.6 million in 2025.
This figure indicates a strong financial foundation for the company.
Company Information
Karmarama is a UK-based advertising agency.
Karmarama was acquired by Accenture Interactive in 2018, marking a significant milestone in the agency's history.
The agency has a strong presence in the UK, with offices in London and other locations.
Karmarama has a diverse client base, working with brands such as Sainsbury's and NSPCC.
The agency has won numerous awards for its creative work, including a Cannes Lions award.
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Karmarama News
Karmarama has been Honda's lead creative agency for its UK automotive business since 2004, a relationship that spans 18 years.
Karmarama successfully retained the business after a competitive review process, beating out an undisclosed number of top UK agencies.
Olivia Dunn, head of communications at Honda Motors UK, praised Karmarama's fresh thinking and great creative work, citing their passion for the business as a key factor in their decision.
The agency's brief includes delivering brand marketing and demand generation campaigns across multiple integrated channels, with a focus on digital engagement.
Karmarama will also be handling brand activation for Honda's Rugby Football Union sponsorship, a deal announced last September that sees the brand named performance partner and official automotive partner to England Rugby.
Ben Bilboul, Karmarama's CEO, expressed his gratitude for the continued partnership, calling Honda a "cornerstone account" for the agency.
Accenture Acquires UK Agency
Accenture acquired Karmarama, a UK-based advertising agency, in 2018. Karmarama was founded in 2008.
The acquisition marked a significant expansion for Accenture into the UK advertising market. Karmarama's London office was retained as a hub for its operations.
Karmarama's team of over 300 employees joined Accenture as a result of the acquisition.
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