Learn About Elizabeth Arden Inc History and Growth

Elizabeth Arden, Inc. has a rich history that spans over a century. Founded in 1910 by Florence Nightingale Graham, also known as Elizabeth Arden, the company started as a small shop on 64th Street in Manhattan.

Elizabeth Arden was a pioneering entrepreneur who revolutionized the beauty industry with her innovative approach to skincare and cosmetics. She was one of the first women to own a business in her own name, and her determination and hard work paved the way for future generations of women entrepreneurs.

The company's early success was fueled by Elizabeth Arden's development of the first line of skincare products, which were designed to be gentle and effective for women's skin. This was a game-changer at the time, as most skincare products were harsh and untested.

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Elizabeth Arden, Inc. has a rich history that spans over a century. The company was founded as Red Door salon on Fifth Avenue in 1910.

In 1971, Arden's company was sold to Eli Lilly and Company for $38 million, which is equivalent to $295 million today. This significant transaction marked a major milestone in the company's history.

The company continued to change hands, with Eli Lilly and Company selling it to Fabergé in 1987 for $657 million. This acquisition brought new opportunities for growth and expansion.

Today, Elizabeth Arden, Inc. is a publicly listed company (Nasdaq: RDEN) and is located in Pembroke Pines, Florida, a suburb of Miami. The company continues to thrive, offering a wide range of cosmetics and skin care products.

Past faces of the brand include Vendela Kirsebom, Amber Valletta, and Catherine Zeta-Jones, who have all helped to promote the company's products over the years. Peter W. England served as president and chief executive officer for five years, restoring the company's image and profits before resigning in January 2000.

E. Scott Beattie took over as CEO in March 2000 and led the company until Debra Perelman took over on May 23, 2018. Karlina Caune was announced as the new face of the brand on December 2, 2014.

Since Elizabeth Arden's death, the company has focused on developing a range of fragrance lines, including the signature "Red Door" fragrance, which is named after their day spas.

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Elizabeth Arden, Inc. had a significant sale and acquisition in 2016. Revlon acquired Elizabeth Arden Inc. for US$870 million.

Revlon's acquisition of Elizabeth Arden was completed on September 7, 2016. The deal was expected to result in annual gross sales of US$3 billion.

E. Scott Beattie was appointed to Revlon's board of directors as a non-executive vice chairman. He was also expected to serve as a senior advisor to Fabian Garcia, Revlon's president and chief executive officer.

On November 3, 2016, Revlon's board of directors officially appointed E. Scott Beattie to the position of non-executive vice chairman.

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Elizabeth Arden, Inc. has had its fair share of top employees who have contributed significantly to the company's success.

Elizabeth Arden herself was a pioneering entrepreneur who built the company from scratch, becoming one of the most successful businesswomen of her time.

The company's first factory was established in 1910, and it was Elizabeth Arden who personally oversaw the production of her iconic skincare products.

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Elizabeth Arden's innovative approach to marketing and branding helped her products become a staple in the beauty industry, with her iconic red door becoming a recognizable symbol of the brand.

Elizabeth Arden's leadership and vision played a crucial role in the company's growth and success, and her legacy continues to inspire entrepreneurs and business leaders today.

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