EBay Enterprise Mergers and Acquisitions Timeline

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eBay Enterprise was formed in 2007 through the merger of eBay's third-party logistics and customer service businesses with GSI Commerce, a leading provider of e-commerce solutions.

The company's early success was fueled by its ability to leverage eBay's existing infrastructure and customer base to drive growth.

Here are some key milestones in the history of eBay Enterprise:

In 2009, eBay Enterprise acquired ChannelAdvisor, a provider of e-commerce solutions for retailers and manufacturers.

In 2011, eBay Enterprise acquired GSI Commerce's remaining shares, solidifying its position as a leading e-commerce solutions provider.

eBay Enterprise continued to expand its offerings through strategic acquisitions, including the 2012 purchase of ChannelAdvisor's remaining shares.

In 2014, eBay Enterprise was sold to SYNNEX Corporation, a leading business process services company.

eBay Ownership

eBay Ownership was a pivotal moment in the company's history. eBay Inc. acquired GSI for $2.4 billion on March 28, 2011.

The acquisition was finalized on June 20, 2011, marking a significant milestone for eBay. This deal laid the groundwork for future expansions.

On June 20, 2013, eBay announced that it would be retiring the GSI Commerce name in favor of eBay Enterprise. This change reflected the company's growth and evolution.

Magento, Inc. joined the eBay Enterprise family on November 21, 2013, following eBay's purchase of Magento on June 6, 2011.

For more insights, see: Magento

Acquisitions and Mergers

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EBay Enterprise has made several strategic acquisitions over the years to expand its capabilities and offerings.

The company has acquired a total of 11 businesses, including FogDog in 2000, Accretive Commerce in 2007, and e-Dialog in 2008.

Here's a list of some of the notable acquisitions:

  • FogDog (2000)
  • Accretive Commerce (2007)
  • e-Dialog (2008)
  • Silverlign (2009)
  • Pepperjam Network (2009)
  • Retail Convergence (2009)
  • VendorNet (2010)
  • FetchBack (2010)
  • ClearSaleing (2011)
  • Fanatics (2011)

In 2015, eBay Enterprise merged with Innotrac to form Radial, the largest omnichannel commerce technology and operations provider.

List of Acquisitions

In the world of business, acquisitions and mergers are a big deal. Companies like to expand their reach and capabilities by buying out other businesses.

Let's take a look at some notable acquisitions made by a specific company. We've got a list of companies they've acquired over the years.

Here are the acquisitions in a list format for easy reference:

  • FogDog (2000)
  • Accretive Commerce (2007)
  • e-Dialog (2008)
  • Silverlign (2009)
  • Pepperjam Network (2009)
  • Retail Convergence (2009)
  • VendorNet (2010)
  • FetchBack (2010)
  • ClearSaleing (2011)
  • Fanatics (2011)

Merges with Innotrac to Form Radial

Ebay Enterprise has merged with Innotrac to form Radial, the largest omnichannel commerce technology and operations provider.

This new company combines Ebay Enterprise's experience in helping retailers understand customer shopping habits with Innotrac's fulfillment capabilities.

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Radial will handle everything from order management and payments to fulfillment and customer care, providing retailers with a single platform to manage the order life cycle from purchase to delivery.

The combined company will be headquartered in King of Prussia, Pennsylvania, and operates two dozen distribution centers and six call centers in the U.S., Canada, and Europe with the help of its 7,000 employees.

Stefan Weitz, the Chief Product and Strategy Officer at Radial, explained that retailers are seeing a tremendous strain on their businesses because executing omnichannel is incredibly hard.

Radial's goal is to provide retailers with the tools they need to compete and win in the increasingly complex and competitive e-commerce space.

Its customers include well-known brands like DSW, GameStop, Shoe Carnival, and Destination XL.

Post-Acquisition Changes

Two years after the acquisition, eBay rebranded GSI Commerce as eBay Enterprise.

The rebranding occurred on an unspecified date, but it's mentioned that GSI Commerce officially joined eBay exactly two years prior to the announcement.

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eBay's $2.4 billion deal for GSI Commerce was announced on March 28, 2011, and was closed on June 20, 2011.

Since then, GSI Commerce has played a crucial role in creating, developing, and running online shopping sites for over 1,000 clients from its 26 offices in North America, Europe, and Asia.

The company's technologies, marketing solutions, and omnichannel operations enabled $4 billion of ecommerce transactions in 2012.

eBay Enterprise President Chris Saridakis emphasized the company's commitment to leveraging eBay Inc. technology, including local and mobile commerce innovation, to help clients compete and win.

Sale and Dissolution

On November 2, 2015, eBay Enterprise was sold for $925 million, marking the beginning of its dissolution into separate entities.

The company was split into four distinct parts: enterprise operations and technology services, Magento Commerce Technologies, Marketing Solutions, and customer relationship management (CRM).

The CRM business was acquired by Zeta Interactive, a significant move that impacted the company's structure.

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eBay Enterprise's photography, video, and copywriting services division was sold to Industrial Color Brands on March 28, 2016, for an undisclosed amount.

This transaction marked another major shift in the company's dissolution process, as it continued to break apart into smaller parts.

On April 19, 2016, the enterprise services division of eBay Enterprise merged with Innotrac and officially became Radial, Inc.

For more insights, see: Universal Health Services

Frequently Asked Questions

Does an eBay business account cost money?

Yes, an eBay business account costs $19.95 per month with an annual subscription, plus additional fees. Learn more about the costs and benefits of an eBay business account.

Is there an eBay for business?

Yes, eBay offers a business account option for sellers who plan to sell frequently or in large quantities. This account type provides additional features and benefits to help you manage your sales and grow your business.

James Hoeger-Bergnaum

Senior Assigning Editor

James Hoeger-Bergnaum is an experienced Assigning Editor with a proven track record of delivering high-quality content. With a keen eye for detail and a passion for storytelling, James has curated articles that captivate and inform readers. His expertise spans a wide range of subjects, including in-depth explorations of the New York financial landscape.

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