
The DeLorean Motor Company's impact on automotive history is a fascinating story. Founded by John DeLorean in 1975, the company's innovative approach to car design and manufacturing left a lasting legacy.
The stainless steel body of the DeLorean DMC-12 was a game-changer in the industry. Its durability and resistance to corrosion set a new standard for car manufacturers.
John DeLorean's vision for a high-performance, affordable sports car was a bold move. He wanted to create a car that would appeal to a wide range of buyers, not just the wealthy elite.
The DeLorean DMC-12's gull-wing doors were a distinctive feature that added to its futuristic design.
History
John DeLorean founded the DeLorean Motor Company on October 24, 1975, in Detroit, Michigan. He was already a well-known figure in the automobile industry.
DeLorean secured investment capital through business loans from Bank of America and partnerships with notable figures like Johnny Carson and entertainers Roy Clark and Sammy Davis Jr.
The company also relied on a dealer investment program, where dealerships offering DeLorean's cars for sale became shareholders in the company.
DeLorean sought lucrative incentives from governments and economic organizations to fund his manufacturing facilities, initially considering Ireland but ultimately choosing Northern Ireland. He received significant funding from the British Government, which contributed about $120 million of the company's $200 million startup costs.
History
John DeLorean founded the DeLorean Motor Company in Detroit, Michigan, on October 24, 1975.
The company relied heavily on investment capital from various sources, including business loans from Bank of America and partnerships with private investors like Johnny Carson and Sammy Davis Jr.
DeLorean sought lucrative incentives from governments and economic organizations to fund his manufacturing facilities, particularly in areas of high unemployment. He initially considered building in Ireland, but the proposal was rejected.
The British Government ultimately provided about $120 million of the company's $200 million startup costs, hoping to create jobs in Northern Ireland and reduce sectarian violence.

The DeLorean (DMC-12) was the only car produced by DMC, with a waiting list of prospective buyers prior to its release. However, the list price of $25,000 was prohibitively expensive for many potential buyers.
The stainless steel body panels of the DeLorean were attractive and corrosion-resistant, but also showed fingerprints and couldn't be easily painted.
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Delorean Choice
The DeLorean name has a bit of a history. The company's founder, John DeLorean, originally spelled his name as Delorean, but later began using the more Dutch-looking De Lorean.
Typically, the name is spelled without a space, but the company's documents universally use a space. This is the chosen and correct form.
You might have noticed that some people capitalize the L and leave the D uncapitalized, spelling the name 'deLorean'. This is a compromise between the two forms.
The DeLorean car itself was a bit of a mixed bag. It had a stainless steel body that was attractive and impervious to corrosion, but the sheen surface showed fingerprints and couldn't be easily painted.
Every DeLorean looked identical, which was a bit of a problem. Some dealerships painted their cars to make them distinctive.
The car's performance wasn't exactly impressive, with a 0-60mph time of 10.5 seconds.
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Other Changes

John believed that model years were primarily a gimmick used by automobile companies to sell more cars. This led him to implement changes mid-production, resulting in no clear distinction between the 1981, 1982, and 1983 model years.
Subtle changes took place almost continuously throughout the life of the vehicle.
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DeLorean Motor Company
The DeLorean Motor Company was a short-lived but fascinating venture. The company produced only one car, the DeLorean, which was known internally as the DMC-12.
The DeLorean was a stainless steel-bodied sports car that was initially priced at $25,000, equivalent to approximately $86,000 in 2024. This was a significant investment for a car that was considered under-powered and impractical by some critics.
The DeLorean's stainless steel body panels were attractive and resistant to corrosion, but they also showed fingerprints and couldn't be easily painted, making every car look identical. Some dealerships got around this by painting their cars to make them stand out.
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The only factory option initially available was automatic transmission, but a grey interior was later offered as an alternative to the standard black. The DeLorean's performance was also a topic of discussion, with Road & Track observing that it wasn't quick for a sports car in its price category, with a 0–60 mph time of 10.5 seconds.
The DeLorean's unique design and stainless steel body panels have become iconic, and the car has been featured prominently in popular culture, including the Back to the Future films. The DeLorean time machine has become a symbol of the car's enduring popularity.
Production
The DeLorean Motor Company had a complex production history, with several changes made to the car during its manufacturing run. The company was based in Detroit and was a motor vehicle manufacturer.
One notable aspect of DeLorean's production strategy was its mid-production changes, which resulted in subtle changes taking place almost continuously throughout the life of the car. This approach eliminated the clear distinction between model years.
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The company's founder, John DeLorean, believed that model years were a gimmick used to sell more cars. He preferred to make changes as needed, rather than following the traditional yearly update cycle.
Some of the most visible changes made to the car during production related to the hood style. These changes were part of the company's ongoing effort to update and improve the design of the vehicle.
Here are some key production-related facts about the DeLorean Motor Company:
- Motor vehicle manufacturers based in Detroit
- Vehicle manufacturing companies established in 1975
- Vehicle manufacturing companies disestablished in 1982
- Defunct manufacturing companies based in Detroit
- 1975 establishments in Michigan
- 1982 disestablishments in Michigan
The DeLorean Motor Company's production history was marked by a series of changes and updates, which ultimately contributed to the company's decline.
Challenges
The DeLorean Motor Company faced numerous challenges during its short lifespan. Downturn and bankruptcy were significant hurdles.
The company's lack of demand, cost overruns, and unfavorable exchange rates led to a cash flow crisis in late 1981. This resulted in a restructuring plan that never came to fruition.
A new "DeLorean Motors Holding Company" was proposed, but it was forced to cancel its stock issue due to SEC questions about the company's viability. This move was a major setback.

Bank of America sued DeLorean for defaulting on loan payments, seeking 1,979 DeLorean luxury sports cars in reparation. This added to the company's financial woes.
The British government announced it would close DeLorean's production plant just hours before DeLorean's October 1982 arrest. This was a devastating blow to the company.
DMC ultimately went bankrupt in 1982, taking 2,500 jobs and over $100 million in investments with it. The dream of reviving industry in Northern Ireland was shattered.
Legacy
The DeLorean Motor Company's legacy is a testament to the power of nostalgia. It's a brand that has grown into an enduring presence with a community of fans.
One person's vision has grown into a beloved company, with a community of fans and partners across the country. The DeLorean really is a time machine, giving people a chance to relive the best parts of the past.
Delivering happiness, not just a car, is what the DeLorean company is all about. They've made it possible for people to create moments, memories, and magic.
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Frequently Asked Questions
How much is a DMC DeLorean worth today?
A DeLorean DMC-12 typically costs around $64,193. If you're interested in owning a piece of automotive history, learn more about this iconic car's features and market value.
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