
Amway is a household name in the MLM industry, with over 3 million independent business owners worldwide. It was founded in 1959 and has been a leader in the industry ever since.
Herbalife has been a major player in the MLM space for over 40 years, with a presence in over 90 countries. It's known for its nutritional products and has a massive following of distributors.
Amway's revenue has been steadily increasing over the years, reaching $8.6 billion in 2020. That's a significant chunk of change, and it's no wonder they're considered one of the biggest MLM companies out there.
Herbalife's business model is built around its network of independent distributors, who sell its products to customers and earn commissions on their sales. It's a classic MLM setup, and it's worked well for the company so far.
Biggest MLM Companies
Here's a brief overview of the biggest MLM companies. Amway has been around since 1959 and is one of the oldest and largest MLM companies in the world, with over 3 million independent business owners.
Amway's revenue in 2020 was over $8.6 billion, making it one of the top-grossing MLM companies. Herbalife, another well-known MLM company, has been in business since 1980 and has a strong presence in the nutrition and weight management market.
Herbalife's revenue in 2020 was over $4.8 billion, with a network of over 2.3 million independent distributors worldwide.
Global Distributor Networks
Global Distributor Networks play a vital role in the success of big MLM companies. Many of these companies have expanded their reach to over 100 countries, with thousands of distributors worldwide.
Herbalife has an impressive 3.6 million distributors globally, while Amway boasts a network of over 3 million distributors in more than 100 countries.
To achieve this level of growth, companies like Mary Kay and Tupperware have invested heavily in building robust distributor networks, often with a focus on local market knowledge and support.
The success of these networks is often measured by the number of active distributors, with companies like Avon and Nu Skin boasting hundreds of thousands of active distributors worldwide.
Primerica Financial Services

Primerica Financial Services is a well-established player in the MLM industry. They've been around since 1977.
In 2016, Primerica's net sales reached $1.52 billion. This impressive figure demonstrates their significant presence in the market.
Their business model is based on person-to-person sales, which is a common approach in the MLM industry. This method allows salespeople to build relationships with clients and promote products directly.
Primerica has a large sales force with 98,358 salespeople in 2016. This number is a testament to their ability to attract and retain a large team of sales representatives.
Here's a breakdown of Primerica's key statistics:
- 2015 Rank: 12
- 2015 Net Sales: $1.41 billion
- Salespeople: 98,358
- Employees: 1,932
Their headquarters is located in Duluth, Georgia, and they have a strong online presence through their website, primerica.com.
Other Notable MLM Companies
Other notable MLM companies include Faberlic, which ranked 53rd in the DSN Global 100, and Lux International, which ranked 54th. Faberlic generated an estimated annual revenue of $1.1 billion, while Lux International's revenue figures are not specified.
Mannatech, Inc. also made the list, ranking 55th with a revenue of $1.1 billion. Four Leaf Japan Co./Forifu Japan and PM-International AG also ranked high, at 56th and 57th respectively.
Here are some other notable MLM companies and their estimated annual revenues:
Dsn Global 100: Top 50
The DSN Global 100: Top 50 is a list of the top 50 direct selling companies in the world, ranked by their revenue and sales performance. This list is a great resource for those interested in the direct selling industry and its top players.
Avon Products, Inc. takes the top spot on the list, followed closely by Amway and Natura Cosmeticos SA. These three companies have consistently ranked high in the DSN Global 100, a testament to their strong sales and revenue performance.
The list also includes other notable companies such as Herbalife Ltd., Mary Kay Inc., and USANA Health Sciences. These companies have been successful in the direct selling industry, with a strong focus on product quality, sales support, and compensation structures.
Here is a list of the top 10 companies on the DSN Global 100, ranked by their 2016 net sales:
The DSN Global 100: Top 50 is a valuable resource for anyone interested in the direct selling industry, providing insights into the top companies and their sales performance.
20. Pola Inc.
Pola Inc. has earned a global reputation for its high-quality skincare, hair-care, and cosmetics products.
The company was founded by Shinobu Suzuki in 1929 and has a strong commitment to supporting women in their pursuit of more satisfying lifestyles.
Pola Inc. offers a wide range of products, including cosmetics, skincare, personal care, and nutrition.
Their sales method is Person To Person, and they have a Single-Level compensation structure.
In 2015, Pola Inc. had 150,000 salespeople and 1,326 employees, with headquarters in Tokyo, Japan.
The company is led by Executive Hiroki Suzuki and has a presence in 13 markets.
Here's a quick rundown of Pola Inc.'s financials:
It's interesting to note how Pola Inc.'s net sales fluctuated between 2015 and 2016.
Rankings and Lists
The biggest MLM companies have been ranked and listed in various publications, giving us an idea of their size and scope. Amway tops the list with an estimated annual revenue of $8.1 billion.
Avon, Herbalife, and Vorwerk (Thermomix) follow closely, with estimated annual revenues of $4.0 billion, $5.2 billion, and $3.5 billion, respectively. These companies are well-established players in the industry.
The DSN Global 100 list features companies like Nu Skin Enterprises, Inc., Belcorp/L’Bel Paris, and Primerica Inc., which have made significant contributions to the industry. They have been ranked among the top 50 companies in terms of revenue.
Here's a list of the top 20 network marketing companies in 2025, according to the DSN Global 100:
These companies have made significant strides in the industry, with some having annual revenues exceeding $3 billion.
Company Plans and Information
Herbalife has a compensation plan that rewards distributors for selling products and recruiting new members.
The company offers a range of products, including protein powder and energy bars, which are sold through a network of independent distributors.
Herbalife pays out 64% of its revenue to its distributors, making it a lucrative opportunity for those who are successful.
Avon has been in business for over 130 years, making it one of the oldest and most established MLM companies.
Avon's compensation plan is based on a points system, where distributors earn points for selling products and recruiting new members.
Avon's revenue has been steadily increasing over the years, with a 5% increase in 2020.
Young Living has a compensation plan that rewards distributors for selling essential oils and other wellness products.
The company offers a range of products, including essential oils, supplements, and skincare products, which are sold through a network of independent distributors.
Young Living's revenue has been steadily increasing over the years, with a 10% increase in 2020.
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